SuprAgent

The growth AI for banks, lenders, insurers and wealth firms

20% more pipeline.
Lower CAC.
Acquired 2 to 3x faster.

One agent works every lead on the call, on WhatsApp, RCS, SMS and web chat, and on your screen. It reads the person, picks the pitch, and picks them back up until they close.

9:41

Maya

Fairway Lending · Brisk, plain words

Incoming call

Matched to Young professional, first loan

Fairway Lending is calling

DeclineAccept
  1. Call
  2. RCS
  3. Screen

A call about a personal loan texts the application over RCS. The customer opens it and lands on the app, where the agent has filled in the purpose, amount and term from the call. One tap for documents consent and the application is submitted to underwriting. Nothing is called approved. The agent stays on the call while the link loads, hangs up once the screen is ready, and continues on the screen.

The leak

Your funnel does not leak inside a channel. It leaks between them.

Every channel has its own bot, its own team or its own vendor, so every handoff starts the conversation over. One agent carries the whole thread.

Today

Five vendors, five handoffs

Each gap is a lead back on a list you already paid for.

With SuprAgent

One agent, one thread

Same persona, same context, from the first touch to the close.

  1. 01
  2. 02
  3. 03

A lead is rarely lost. It is dropped at a handoff.

The pitch

Pitched the way this person buys.

The customer's archetype comes from the record before the first touch. It picks the agent persona, the tone and the levers, and the channels that reach this person: a text or a rich card at the top of the funnel, a call or a WhatsApp thread in the middle, and web chat or the in app screen at the bottom, where the transaction closes.

Customer

Customer, from the record

Dana

Young professional, first car

Age band
25 to 34
Holds
Checking, one card
Last touch
Quote on the website, left at coverage
Reaches her
Texts, then a short call

Product · Auto cover, Comfort plan

Agent persona, matched

Maya

Brisk, younger voice

Tone
Brisk, plain words
Levers
Monthly cost, finishing on the phone
Avoid
Long calls

Channels, for this person

The story, down the funnel

Orbit Insure

Your auto quote is ready, Dana. Comfort plan, $1,046 a year, roadside assistance included. It picks up at the coverage step, where you left it.

See your quote

9:41

What the agent is doing

A rich card first: her record says she left at the coverage step, so the card opens there.

Illustrative. Every figure comes from your own rating tools, and each line is composed again on the next turn.

  • Dana, Young professional, first car, matched to Maya. Auto cover, Comfort plan. Top of funnel, RCS: Your auto quote is ready, Dana. Comfort plan, $1,046 a year, roadside assistance included. It picks up at the coverage step, where you left it. See your quote. A rich card first: her record says she left at the coverage step, so the card opens there. Middle, Voice: The customer said: I pay $1,180 a year right now. Is there anything cheaper? Comfort comes to $1,046 a year, $134 less than you pay now. Essential is $912, but it drops roadside assistance. For how much you drive, I would keep Comfort, and you can finish it on your phone. Straight on price: the tier below, named, with what it gives up. The close, Agentic UI: Everything from the call is filled in. One tap binds Comfort. Bind Comfort. The close, on the screen, while the call is still live.
  • Frank, Retired homeowner, matched to Walter. Auto renewal, Comfort plan. Top of funnel, SMS: Orbit Insure: Frank, your auto renewal is due on the 28th. Nothing changes until you have seen every figure. Reply 1 for a call at a time that suits you. A text first: his record says the letter went unopened and he reads texts. Middle, Voice: The customer said: The renewal came in higher than last year. I wasn't happy about that. Your record shows three years without a claim, so the claim free discount applies. $986 for the year, $28 less than last year, with the same cover and the same deductible. Unhurried, every figure shown, no pressure. The close, Web chat: Here it is line by line, Frank: Comfort plan, $986 a year, $500 deductible unchanged, roadside and rental cover included. Confirm here and it is bound today. Confirm renewal. The close, in the web chat he opened from the link, every line on one screen.
  • Marcus, Small business owner, matched to Jordan. Business deposit and card. Top of funnel, Voice: Marcus, Jordan at Meridian. Your business deposit matures Friday. If nobody touches it, it rolls into the standard rate. Got two minutes? The call first: his record says he answers calls and ignores texts. Middle, WhatsApp: The customer said: Send me both options, I'm with a customer. Both terms, side by side: 12 months at the relationship rate, or 18 months. The no fee business card is included. Nothing goes ahead until you choose. Compare terms. The comparison on the thread he can read between customers. The close, Web chat: The 12 month term at the relationship rate is set up, and the card application is filled from your account. Confirm both here and the card goes to review. Confirm deposit and card. The close, in web chat on his laptop, while the books are open.
  • Elena, New parent, first investment, matched to Naomi. First investment, a college fund. Top of funnel, WhatsApp: Hi Elena, on Sunday you set up a goal in the app, a college fund in fifteen years, and stopped at the risk questions. Two questions on a call finish it, whenever suits you. There's no rush. Pick a time. The opener names where she stopped. Not a campaign. Middle, Voice: The customer said: If the market dropped, honestly, I would panic a bit. Then a cautious profile fits, and with fifteen years to go, it still works. A portfolio matched to that profile at $150 a month, and nothing starts until you confirm. The risk profile is scored on the call, before any allocation. The close, Agentic UI: That's your plan. The mix follows your profile, and pausing is one tap. Confirm and start. The close, on the screen, suitability on record. No fund named.
  1. 01

    The record picks the opening story

    A renewal due, a switch, a top up on a loan they hold, a first investment. The opener comes from what is on file, never a guess.

  2. 02

    A persona with a playbook

    Each customer is tagged to an archetype your team approves. Its playbook runs in four lanes: tone, levers, objections and what to avoid.

  3. 03

    The channels follow the person

    A text or a rich card opens, a call or a WhatsApp thread carries the pitch, and web chat or the screen closes. Which ones, and in which order, comes from what has reached this person before.

  4. 04

    Straight on price, and it knows when to stop

    Ask for cheaper and it names the tier below and what it gives up. If hardship is behind the pushback, selling ends and the conversation routes to care.

One lead, start to finish

Follow one lead from a first question to a finished application.

One agent, one thread, every channel. Every touch lands on the same case and the same campaign record, with a timestamp on every stage change.

Your pipeline, one case

  1. 01 · Web chatAsks about a personal loan, then leavesNewMon 9:40 pm
  2. 02 · RCSOpens the offer card the next morning
  3. 03 · VoiceCalled at the hour they tend to answerContactedTue 11:30 am
  4. 04 · SMSThe link that failed on WhatsApp arrives by SMS
  5. 05 · Agentic UILands on the screen, and the call ends itselfStartedTue 11:34 am
  6. 06 · WhatsAppStops at documents, nudged back to the same stepDocs pendingTue 11:41 am
  7. 07 · VoiceCalled back on Thursday, as booked
  8. 08 · Agentic UIBack on the screen, submitsSubmittedThu 6:09 pm
Spend
Stamped to the campaign as it happens
Conversion
Verified by your system, counted apart from inferred
Time to acquisition
Mon 9:40 pm to Thu 6:09 pm, read off the record

Illustrative journey. Touches and times are an example, not customer data.

  1. 01

    Same thread, same persona

    The screen opens on the same conversation, with the full history of the call.

  2. 02

    The outcome is stamped

    When the call ends itself, its disposition is written to the record, so the handoff is counted, not assumed.

  3. 03

    A timestamp on every stage

    Time to acquisition is the distance between two stamps, not how fast the agent replies.

The pick back up

When they drop, the agent picks them back up.

Most of the book is lost in the middle: a link never opened, an application left halfway, a callback nobody made. The agent keeps a marker on every one and works it on a clock, with the restraint built in.

  1. One reminder, not a drip

    An unopened link gets one reminder, on WhatsApp or by SMS.

  2. Resumes where it stopped

    A nudge back into the same step. Nothing already filled in is lost.

  3. Then a follow up call, briefed

    The same desk calls, knowing where they stopped and what went out.

  4. A callback is booked, not noted

    The time they name is checked against quiet hours and booked.

  • A reply pauses every reminder
  • STOP cancels all of it
  • Every step, sent or skipped, is logged with its reason
  1. Mon · SMSno reply
  2. Tue · Callmissed
  3. Wed · WhatsApplink opened
  4. Thu · Call6 minutes
  5. Fri · Callbackas they asked

Warm, first in the call queue

One lead across a week: an SMS with no reply, a missed call, a WhatsApp link opened, a six minute call and a callback at the time they asked for. Each reaction moves a warmth score, no touch lands in quiet hours, and the lead ends first in the call queue.

Illustrative week for one lead. Hatched bands are quiet hours.

Who, where and when

Every reaction moves a warmth score, so warm leads get your call capacity first. The planner leans toward the channel and the hour that reached each person before, inside touch caps, consent and quiet hours it can never cross.

Every send keeps its verdict

Sent by WhatsApp · consent on file · 24 hour window open · outside quiet hours

After the sale

Win them once. Then keep them.

Closed is not the end of the funnel. The same agent, the same channels and the same record carry on after the sale.

  1. Insurance

    Renewal

    Due to paid. Reached first, priced again, the add ons that fit, and how long the price holds.

  2. Lending and insurance

    Win back

    Lapsed or unreachable customers reopened on the same record. Those who left are rested for 30 days, not chased.

  3. Insurance

    Claim taken

    Safety first, one fact at a time, a claim number at the end. No promise about the outcome.

  4. Wealth

    Portfolio review

    Drift against the target allocation, the one change worth making, and a rebalance they watch happen.

Servicing questions are answered from your own documents with the source named, and the agent says plainly when your documents do not cover it.

Four desks, one engine

One engine, configured to every line you sell.

A desk is configuration, not a custom build: the journey, the playbook, the product catalog, the personas and the compliance rules are data your team can read and change.

Lending

Personal loans, top ups and consolidation

Grows

  • Personal loans, purpose to documents consent
  • Top up or consolidation, from where the loan sits
  • Abandoned applications picked back up

Keeps

Unreachable leads reopened on the same case

Nothing is called approved before underwriting.

Insurance

Motor, health, life and term

Grows

  • New policies, quote to bound
  • Switch and port in, led by their own premium
  • Abandoned quotes picked back up

Keeps

Renewals, win back, claims taken one fact at a time

A claim is taken, never promised.

Banking

Accounts, cards and deposits

Grows

  • Cross sell from what the record already holds
  • Card and deposit offers to existing customers
  • Inbound leads qualified one question at a time

Keeps

Callbacks booked, servicing answered from your documents

Never pitches a product in flight or already dismissed.

Wealth

First investments, goal plans and reviews

Grows

  • First investment, from goal to mandate
  • Risk profile scored before any allocation
  • Stalled starts picked back up

Keeps

Portfolio review, from drift to one action

No fund named. No return promised.

A desk is five pieces of data

  1. 01Journey
  2. 02Playbook
  3. 03Catalog
  4. 04Personas
  5. 05Rules

Control

Growth that clears your risk committee.

Nothing goes out and no conversation closes without a check your risk team can read back later.

  1. Consent is default deny

    No consent on record, no message and no call. A STOP reply ends the outreach.

  2. Quiet hours, enforced in the send path

    Checked before every send, and again the moment a call connects.

  3. Every conversation checked, rule by rule

    Each conversation is checked against the frameworks you enable, such as CFPB guidance and state insurance rules, with a verdict per rule.

  4. A person can take the call

    A supervisor can listen live, take over and hand back. A servicing or claims desk never sells.

Where it runs

Managed cloud, a private VPC in your own cloud account, or on prem in your own cluster. Model agnostic, so it runs on the model your risk team approves.

  • SOC 2 in progress
  • ISO 27001 in progress
“A sale that breaks a rule is not a sale.”

Before the budget meeting

What your CFO will ask. Answered.

Straight answers on what a pilot measures and where each number comes from. Your stack and your data are best covered on a walkthrough. Book one.

Three things, on one flow and one slice of leads from your own book: how much more pipeline you get, what each closed customer costs, and how long a lead takes from first touch to close. The baseline is agreed with your team before the first touch, so the readout is measured against your numbers, not ours.

Start with the flow that leaks most.

Pick one flow and one slice of your leads. We agree the baseline with your team before the first touch, then read pipeline, cost per closed customer and time to acquisition off your own records.

Outcomes a pilot is scoped to prove on your own book, against a baseline agreed before the first touch.